URBN HOOP® Brand | Outdoor Basketball Hoop Design

Four perspectives on a clearly defined brand.

Purpose. Substance. Identity.

Design Principles

DESIGN WITH PURPOSE

URBN HOOP® combines design, durability, and engineering clarity in one system.

Awards

Our Awards

Our awards demonstrate that we have not only redefined streetball, but also set new standards in design and product development.

PROJECTS

FROM PRODUCT TO PLACE

A product can be shown.
A court has to be experienced.
Our selected projects show how URBN HOOP® becomes part of real places, distinct identities and living basketball culture.

Culture

Part of Our Philosophy

Not everything we create is meant to be sold. Some things exist because they deserve to be told.

Design Principles

DESIGN WITH PURPOSE

A system in which every detail serves a purpose.

Awards

INTERNATIONALLY AWARDED

International awards for innovation, design and quality.

Projects

FROM PRODUCT TO PLACE

Selected courts. Real places. Real stories.

Culture

Part of our attitude

Not everything we create is intended to be sold. Some things come into being because they have a story to tell.

Design Principles

DESIGN WITH PURPOSE

A system in which every detail serves a purpose.

Awards

INTERNATIONALLY AWARDED

International awards for innovation, design and quality.

Projects

FROM PRODUCT TO PLACE

Selected courts. Real places. Real stories.

Culture

Part of our attitude

Not everything we create is intended to be sold. Some things come into being because they have a story to tell.